| Conversation Signal | AI Score Impact | Derived Persona | Agent Action | Campaign Fired |
|---|---|---|---|---|
| Asks about pricing vs. competitors | High - Buyer Intent | Executive or Finance | CRM task + sales alert | Pricing Campaign |
| Discusses implementation timeline | High - Active Evaluation | Operations or IT | Sales alert + email | Evaluation Campaign |
| Asks detailed technical questions | Medium - Serious Consideration | Developer or Architect | Technical content sync | Technical Campaign |
| Mentions budget and approval | Very High - Ready to Buy | Finance or Executive | Immediate sales alert | Close Campaign |