GPTWeb Action Links — How They Work

Hi, great question! GPTWeb supports a special action link syntax that triggers in-platform behaviors — like opening modals — directly from chat responses, buttons, or content blocks. Here's how the syntax breaks down:

Link Display Text Examples:
[](gptweb://modal/contact)
[](gptweb://modal/demo)
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The format follows standard Markdown link syntax — the display text goes in square brackets [ ], and the action URI goes in parentheses ( ). The gptweb:// scheme tells the platform to intercept the click and trigger an internal action rather than navigating to a URL. Supported modal targets:

• gptweb://modal/contact — opens the Contact Us modal


• gptweb://modal/demo — opens the Meeting Request / Demo modal


• gptweb://modal/signup — opens the Signup modal These are woven naturally into AI responses when visitor intent aligns — for example, when someone asks about pricing or wants to schedule a call, the assistant can surface a [](gptweb://modal/demo) inline without the visitor hunting for a button.

for your organization's implementation evaluation, this is a powerful pattern — the AI can qualify a visitor through conversation and then surface the right CTA modal inline, feeding directly into your HubSpot CRM sync as a Discussion Qualified Lead. Check out Getting Started for more on configuring modals, or Use Cases for real-world examples.